AI Usage in Turkey 2026
In an original survey of 2,197 online panel respondents in Turkey, 91% said they had used an AI tool in the previous 30 days. Among AI users, ChatGPT reached 84% and Google Gemini 67%.
Key findings
AI use was widespread in this online panel.
Percentages below are descriptive results from this study. They should not be read as population estimates for all people in Turkey.
used AI in the past 30 days
1,999 of 2,197 respondents.
used ChatGPT
Among 1,999 AI users; multi-select.
used Google Gemini
Among 1,999 AI users; multi-select.
expect AI use to increase
“Increase a lot” or “increase somewhat”; all respondents.
Adoption & frequency
Nearly three in four AI users used it at least daily.
Among respondents who had used AI in the previous 30 days, 59.0% said they used AI several times a day and 14.5% about once a day. Combined, 73.5% were daily users.
AI tools used
ChatGPT led, while Gemini also had broad reach.
Respondents who used AI could select more than one tool, so percentages do not sum to 100%.
Primary AI tool
64% named ChatGPT as the tool they used most.
Google Gemini was the most-used tool for 29.7% of AI users. Other tools were each below 5% as the primary choice.
What people use AI for
Information search was the leading use case.
Research and information search was selected by 79.8% of AI users, followed by education or learning at 55.5%.
Payment & trust
Paid plans remained a minority behavior.
These questions were asked only of respondents who had used AI in the previous 30 days.
used any paid AI plan
19.3% paid personally and 3.5% used a plan paid by an employer or someone else.
expressed trust in AI output
13.5% “trusted a lot” and 49.3% “trusted quite a lot.”
were neutral on trust
3.7% trusted AI “not much” and 0.4% “not at all.”
Age breakdown
AI adoption was highest among respondents aged 25–34.
Age-group analysis uses profile-linked age data. Respondents under 18 and the one survey record without a matched profile are excluded from this table.
| Age | Base | Used AI, past 30d | ChatGPT* | Gemini* | Any paid plan* |
|---|---|---|---|---|---|
| 18–24 | 230 | 91.3% | 86.7% | 64.8% | 23.3% |
| 25–34 | 1,109 | 92.3% | 85.7% | 67.8% | 26.9% |
| 35–44 | 660 | 90.6% | 83.3% | 69.9% | 16.2% |
| 45–54 | 148 | 85.1% | 73.8% | 59.5% | 18.3% |
| 55+ | 42 | 78.6% | 72.7% | 48.5% | 27.3% |
*ChatGPT, Gemini and paid-plan percentages use AI users within each age group as the base. The 55+ subgroup is small (n=42 overall; n=33 AI users) and should be interpreted cautiously.
Gender breakdown
Women in the sample reported higher AI adoption; men reported more paid-plan use.
The sample was heavily female, so these are within-sample subgroup comparisons rather than population estimates.
| Gender | Base | Used AI, past 30d | ChatGPT* | Gemini* | Any paid plan* |
|---|---|---|---|---|---|
| Women | 1,869 | 91.5% | 85.6% | 66.7% | 21.1% |
| Men | 327 | 87.8% | 75.6% | 70.4% | 32.4% |
*Base: AI users within each gender group.
Next 12 months
80% expected their AI usage to rise.
Across the full sample, 52.7% expected their AI use to increase a lot and 27.8% expected it to increase somewhat. Another 14.6% expected no change.
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More analysis from this study
Focused pages use the same TIL-2026-001 data and preserve the applicable bases and limitations.
Methodology
How to interpret TIL-2026-001
Transparency matters more than presenting this sample as something it is not.
Sample and recruitment
The survey was completed by 2,197 members of a Turkish online survey panel. Results on this page are unweighted descriptive results from the participating sample. The study was not a probability sample of the entire population of Turkey and should not be interpreted as nationally representative.
Sample profile
Profile data matched 2,196 of the 2,197 survey records. Among matched profiles, 85.1% were women and 14.9% men. The largest age groups were 25–34 (50.5%) and 35–44 (30.1%). Because the sample composition is uneven, subgroup and overall percentages should be read as findings about this online panel sample.
| Profile region | Base |
|---|---|
| Istanbul | 582 |
| Aegean | 291 |
| West Anatolia | 290 |
| Mediterranean | 258 |
| East Marmara | 244 |
| Southeast Anatolia | 143 |
| West Marmara | 112 |
| Central Anatolia | 89 |
| West Black Sea | 83 |
| Central East Anatolia | 53 |
| East Black Sea | 29 |
| Northeast Anatolia | 22 |
Regions are derived from the respondent’s profile city using Turkey’s 12 NUTS-1 statistical regions. One survey record could not be matched to the profile export.
Question routing and bases
Questions about tools, frequency, use cases, paid plans and trust were shown only to respondents who said they had used an AI tool in the previous 30 days (n=1,999). The 12-month expectation question was shown to all respondents (n=2,197). Multi-select questions can total more than 100%.
Data handling
Public outputs contain aggregate statistics only. Names, phone numbers, email addresses and other respondent-level identifying information are not published or included in the downloadable toplines.
Question wording
The questionnaire was administered in Turkish. The original wording is shown below with an English translation for reference.
Q1 · AI use in the past 30 days
TR: Son 30 gün içinde herhangi bir yapay zekâ aracı kullandınız mı?
EN: Have you used any artificial intelligence tool in the past 30 days?
Q2 · AI tools used
TR: Son 30 gün içinde aşağıdaki yapay zekâ araçlarından hangilerini kullandınız?
EN: Which of the following AI tools have you used in the past 30 days? Multiple responses allowed.
Q3 · Most-used AI tool
TR: Son 30 gün içinde en sık kullandığınız yapay zekâ aracı hangisidir?
EN: Which AI tool did you use most often in the past 30 days?
Q4 · Usage frequency
TR: Yapay zekâ araçlarını ne sıklıkla kullanıyorsunuz?
EN: How often do you use AI tools?
Q5 · AI use cases
TR: Yapay zekâ araçlarını hangi amaçlarla kullanıyorsunuz?
EN: What do you use AI tools for? Multiple responses allowed.
Q6 · Paid plan
TR: Şu anda herhangi bir yapay zekâ hizmetinin ücretli planını kullanıyor musunuz?
EN: Do you currently use a paid plan for any AI service?
Q7 · Trust
TR: Yapay zekâ araçlarının verdiği bilgilere genel olarak ne kadar güveniyorsunuz?
EN: In general, how much do you trust the information provided by AI tools?
Q8 · Expected use in the next 12 months
TR: Önümüzdeki 12 ay içinde yapay zekâ araçlarını kullanımınızın nasıl değişmesini bekliyorsunuz?
EN: How do you expect your use of AI tools to change over the next 12 months?
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