Independent survey research · Turkey

Data about Turkey, asked directly.

Original surveys and evidence-led analysis built from responses collected in Turkey. Published studies show the analytical base, fieldwork dates, question wording, methodology and limitations so readers can understand exactly what each number means.

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Latest original research

Online Shopping in Turkey 2026

Original survey of 5,077 online-panel respondents in Turkey on online shopping frequency, platforms, payment methods, choice factors, delivery expectations and future behavior.

TIL-2026-002Shopping · Sep 2, 2026

Online Shopping in Turkey 2026

89.3% shopped online in the past 30 days; among recent shoppers, 90.8% used Trendyol and 64.1% primarily used credit cards.

Publishing standard

Every number should be traceable.

A useful survey result is more than a percentage. Readers need to know the question, the base, the fieldwork window and the limitations that affect interpretation.

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01Ask
Focused questions built around a defined research objective.
02Validate
Study-specific checks are applied before publication.
03Explain
Base sizes, routing and multi-select rules are stated close to the result.
04Publish
Aggregate findings are written for reading, citation and reuse with attribution.